Blooming Bestsellers of 2022 | For Her

Here we present the bestselling perfumes of 2022, the most popular formulas our customers found in the year. This selection includes timeless showstoppers, office friendly diffusions and perfumes that conjure fond memories.

When it comes to feminine fragrance it's clear from this selection that people were looking for different things. As ever, here at Bloom we were able to deliver. From different interpretations of rose to decadent ambers, the common theme is always quality and craftsmanship. But what makes it a bestseller? We find that a bestseller provides a sense of familiarity, enabling the customer to stay within their comfort zone whilst also exploring the niche world of fragrance. Secondly, a bestseller is often superior in comparison to its contenders. Finally, a bestseller has something that stimulates the imagination.

Some of the hits have been such for years but there are a few new exciting entries. Whatever the weather, 2022 will be a year that smelt good!